Our Story Begins with a Passion for Pure Silver

The Anatomy of 925

92.5% Pure Silver + 7.5% Copper Alloy

Perfect Strength & Shine

Exceptional Durability

The addition of copper provides the necessary strength for everyday wear without compromising the beauty of pure silver.

Timeless Shine

Brilliant white lustre and a captivating finish that naturally develops a unique patina over time.

Skin-Friendly & Hypoallergenic

Crafted without harmful metals like nickel for comfortable everyday wear.

FOUNDER

Priyanshu

Before TVARA, there was Shreenathji Jewelers — 73 years, three generations, one family workbench. Priyanshu didn't just grow up near the craft; he grew up inside the standard — watching a piece get remade rather than let a flaw slide, watching trust get built one customer at a time, long before "customer trust" was a slide in a pitch deck. TVARA began as a question he couldn't put down: what if that same discipline existed outside gold, outside tradition — built for how people actually live and wear jewelry today? Not a lighter version of the legacy. A sharper one.

"I didn't set out to build something that looks like it lasts. I built something that has to."

CO-FOUNDER

Bharat

Bharat has spent 15 years running Shreenathji Jewelers — not from the boardroom, but from the floor, where the real decisions get made: which piece ships, which one doesn't, which customer call gets made personally. He's calm in a business built on impatience, and exacting in one built on shortcuts. While Priyanshu was building what's next, Bharat made sure there was something worth building on — a business people trust because he never gave them a reason not to. That same standard now sits behind every TVARA piece before it's called finished.

"Numbers tell you if a business is healthy. Customers tell you if it deserves to be."